Elets India Brand Awards 2024 features five primary Categories, each further segmented into over 110 subcategories, providing a diverse array of options tailored to your specific preferences. Organisations or their representatives are welcome to submit nominations, ensuring that all required approvals are obtained.
Note: General Nomination Fee is INR- 20000+ 18% GST- Per Category
Recognizes the agency that has demonstrated exceptional creativity, strategic thinking, and effectiveness in advertising campaigns across various platforms and mediums.
Honors the agency that has excelled in digital marketing strategies, including web design, social media marketing, SEO, and PPC, delivering innovative and impactful solutions for clients.
Celebrates the agency that has shown excellence in designing and executing outdoor advertising campaigns, utilizing billboards, transit ads, and other out-of-home mediums to reach and engage target audiences effectively.
Acknowledges the technology solution or platform that has significantly enhanced advertising campaigns, enabling better targeting, measurement, and engagement for advertisers and agencies.
Recognizes the digital media team that has consistently delivered outstanding results through innovative strategies, data-driven insights, and effective campaign optimization across various digital channels.
Highlights the agency that has demonstrated excellence in mobile marketing, leveraging mobile apps, SMS, MMS, and other mobile channels to reach and engage consumers effectively.
Honors the team that has excelled in leveraging mobile media channels to deliver impactful advertising campaigns, driving brand awareness, engagement, and conversions through mobile devices.
Recognizes the agency that has produced exceptional & meaningful content across various formats and platforms, including articles, videos, infographics, and podcasts, driving engagement and building brand authority for clients.
Celebrates the agency that has demonstrated expertise in social media marketing, creating compelling content, managing communities, and driving meaningful interactions to achieve clients' business objectives.
Acknowledges the agency that has consistently delivered innovative and impactful creative campaigns, pushing boundaries and capturing audiences' attention across various mediums and platforms.
Honors the agency that has excelled in media planning and buying, delivering targeted and cost-effective advertising placements across traditional and digital channels to achieve clients' marketing goals.
Highlights the agency that has created memorable and immersive brand experiences, be it engaging consumers through live events, activations or other ingenious formats for experiential marketing.
Recognizes the agency that has successfully integrated various marketing channels and tactics to deliver cohesive and effective campaigns, driving brand awareness, engagement, and conversions across multiple touchpoints.
Acknowledges the organization that has implemented a customer loyalty program demonstrating innovation, effectiveness, and customer-centricity, leading to increased customer retention, engagement, and satisfaction.
Recognizes the brand that has demonstrated outstanding performance, market leadership, and consistent delivery of brand promise, setting benchmarks for excellence in its industry.
Celebrates the brand that has executed a successful and impactful launch of a new product, demonstrating innovation, consumer relevance, and effective marketing strategies to generate excitement and drive sales.
Honors the brand that has successfully revitalized its image, relevance, and market position through strategic rebranding efforts, resonating with evolving consumer preferences and market dynamics.
Highlights the brand that has achieved remarkable growth and expansion through innovative strategies, disruptive execution models, and visionary leadership, transforming its industry landscape.
Recognizes the brand that has demonstrated excellence in building and nurturing long-term relationships with its customers through personalized communication, engagement initiatives, and exceptional customer service.
Celebrates the brand that has prioritized and delivered exceptional customer experiences across all touchpoints, exceeding expectations and fostering customer loyalty and advocacy.
Acknowledges the brand that has effectively leveraged consumer insights to understand and meet the evolving needs, preferences, and behaviors of its target audience, driving impactful marketing strategies and campaigns.
Honors the brand that has demonstrated sustained success and growth through a comprehensive and well-executed long-term marketing strategy, consistently delivering value and relevance to its customers over an extended period.
Highlights the brand that has demonstrated agility and resilience by successfully pivoting its marketing/ advertising strategy, products, or services in response to changing market conditions or consumer needs, achieving significant results amidst challenges.
Recognizes the brand that has effectively segmented its target audience based on relevant criteria and tailored its marketing efforts to address the unique needs, preferences, and behaviors of each segment, driving enhanced engagement and conversion.
Celebrates the brand that has leveraged emerging digital marketing and social media platforms effectively to engage audiences, amplify brand presence, and drive measurable results through innovative campaigns and strategies.
Honors the brand that has seamlessly integrated various marketing channels and tactics to deliver cohesive and synchronized campaigns, maximizing reach, impact, and ROI across multiple touchpoints.
Acknowledges the brand that has created and executed a compelling content marketing campaign, delivering attractive, valuable and relevant content to its target audience to drive engagement, brand awareness, and conversions.
Highlights the brand that has embraced and leveraged emerging technologies innovatively to enhance its products, services, or marketing initiatives, driving differentiation, efficiency, and competitive advantage.
Recognizes the brand that has achieved remarkable marketing success and impact despite limited resources, demonstrating creativity, resourcefulness, and strategic thinking in maximizing the effectiveness of its marketing efforts.
Celebrates the brand that has executed an exceptional business targeted marketing campaigns, effectively communicating ideas, thoughts and unique propositions, addressing ongoing subjects in marketing industry for driving conversions within the B2B sector.
Acknowledges the brand that has forged impactful partnerships and sponsorships to enhance its brand visibility, credibility, and relevance, leveraging synergies to create mutual value and achieve marketing objectives.
Honors the brand that has effectively capitalized on specific occasions, specific dates or events to create relevant and resonant marketing campaigns, connecting with consumers' emotions and driving engagement and sales.
Highlights the brand that has executed seasonal marketing campaigns effectively, leveraging seasonal trends, holidays, or cultural events to create timely and impactful marketing messages that resonate with target audiences.
Recognizes outstanding brand campaigns and marketing initiatives within the automotive industry that have effectively showcased innovation, performance, and brand values to consumers.
Celebrates exceptional brand campaigns and marketing strategies in the banking, financial services, and insurance sectors that have effectively communicated trust, reliability, and value to consumers.
Honors impactful brand campaigns and marketing efforts done in the NBFCs sector. This category recognises campaigns that have effectively positioned the company's offerings, built credibility, and connected with the target audience.
Recognizes outstanding brand campaigns and marketing initiatives within the insurance sector that have effectively communicated the benefits, security, and trustworthiness of insurance products and services.
Celebrates innovative brand campaigns and marketing strategies within the financial-tech sector that have effectively communicated the benefits of fintech solutions, simplified complex financial concepts, and fostered trust among consumers.
Honors impactful marketing campaigns in the health and wellness sector that have effectively promoted products, services, or initiatives aimed at improving overall health and well-being.
Recognizes innovative marketing campaigns in the healthcare technology sector that have effectively communicated the benefits of healthtech solutions, improved patient outcomes, and enhanced access to healthcare services.
Honors effective marketing campaigns that are aimed towards e-wallet based companies that have effectively communicated the convenience, security and benefits of using e-wallets for digital transactions.
Recognizes engaging marketing campaigns aimed towards the sports and gaming industries for honoring campaigns that have effectively promoted sports events, gaming platforms, or related products and services to target audiences. Also includes marketing campains for brands that have adopted 'gamification of the products' for increasing adoption.
Celebrates projects done with e-commerce brands, delivering innovative marketing campaigns, recognizing campaigns that have effectively showcased product offerings, enhanced customer experience, and driven sales and engagement in the online retail space.
Honors impactful marketing campaigns for the building and construction industry that have effectively promoted construction projects, new developments, attractive building materials, or related services to target audiences.
Celebrates compelling marketing campaigns in the mobile handset and accessories sector, that have effectively showcased product features, innovation, and value to consumers.
Honors successful marketing campaigns in the consumer products retail sector that have effectively promoted consumer goods, enhanced brand visibility, and driven sales.
Recognizes impactful marketing campaigns in the education sector that have effectively promoted educational institutions, cources, programs, or services to students, parents, researchers or educators.
Celebrates engaging marketing campaigns in the food and beverages (FMCG) sector that have effectively promoted food and beverage products, built brand loyalty, and driven sales.
Honors successful marketing campaigns in the personal care sector of FMCG, that have effectively promoted personal care products, communicated brand values, and resonated with consumers.
Honors impactful & compelling marketing campaigns aimed towards Edtech Industry that have effectively promoted education technologies to students, parents, researchers or educators.
Recognizes impactful marketing campaigns in the fashion, beauty, and lifestyle retail sectors that have effectively showcased product offerings, trends, and brand identity to target audiences.
Celebrates innovative marketing campaigns in the real estate and construction industry that have effectively promoted real estate projects, properties, or related services to potential buyers or investors.
Honors innovative marketing campaigns in the food technology sector that have effectively promoted food delivery services, meal kits, or related foodtech solutions to consumers.
Recognizes engaging marketing campaigns in the travel and hospitality industries that have effectively promoted travel destinations, accommodations, or related services to travelers.
Celebrates successful marketing campaigns in the data center industry that have effectively promoted data center services, infrastructure, or related solutions to businesses or IT professionals.
Honors impactful marketing campaigns in the cloud computing sector that have effectively promoted cloud services, solutions, or platforms to businesses or IT decision-makers.
Recognizes effective marketing campaigns in the cybersecurity sector that have effectively promoted cybersecurity solutions, raised awareness about cyber threats, and educated consumers or businesses on cybersecurity best practices.
Celebrates successful marketing campaigns in the networking infrastructure sector that have effectively promoted networking solutions, equipment, or services to businesses or IT professionals.
Honors innovative marketing campaigns in the web and app development sector that have effectively promoted web or app development services, showcased portfolio, or highlighted expertise.
Recognizes impactful marketing campaigns done for charities and non-profit organizations. Honoring campaingns that have effectively raised awareness, funds, or support for social causes, humanitarian initiatives, or community development projects.
Celebrates innovative marketing campaigns executed for startups that have effectively promoted new products, services, or business models, shared valuable insights or generated buzz, traction, or user acquisition in the market.
Honors impactful marketing campaigns executed for government agencies or public sector organizations, that have effectively communicated public services, initiatives, or policies, and engaged citizens or stakeholders.
Recognizes effective marketing campaigns in the energy sector that have effectively promoted energy products, services, or sustainability initiatives, and raised awareness about energy conservation or renewables.
Recognizes effective marketing campaigns in the energy sector that have effectively promoted energy products, services, or sustainability initiatives, and raised awareness about energy conservation or renewables.
Celebrates innovative marketing campaigns in the consumer electronics industry that have effectively promoted electronic devices, gadgets, or technology solutions, and resonated with consumers.
Celebrates impactful marketing campaigns done for the pharmaceutical sector and recognizing campaigns that have effectively communicated the benefits or uses of products or aimed towards raising awareness about health issues.
Recognizes engaging marketing campaigns in the media and entertainment industries that have effectively promoted movies, TV shows, music, individual media influencers or related content to audiences.
Recognizes a Chief Marketing officer who has demonstrated exceptional leadership skills, strategic vision, and the ability to drive innovation and growth within their organization's marketing function.
Honors a Chief Marketing officer who has successfully led transformative initiatives, reshaping their organization's marketing strategies, processes, and culture to adapt to changing market dynamics and achieve sustainable growth.
Celebrates a Chief Marketing officer who has spearheaded innovative marketing campaigns, strategies, or technologies, driving differentiation, customer engagement, and business success through creativity and forward-thinking approaches.
Acknowledges a Chief Marketing officer who has excelled in creating and distributing compelling content that resonates with target audiences, driving high levels of engagement, brand affinity, and conversion.
Highlights a Chief Marketing officer who has leveraged experiential marketing tactics to create memorable and immersive brand experiences, fostering deeper connections with consumers and driving brand loyalty and advocacy.
Recognizes an emerging leader in the field of customer experience (CX) who has demonstrated exceptional talent, innovation, and dedication to delivering outstanding customer-centric marketing strategies and initiatives within their organization.
Honors an individual who has demonstrated outstanding expertise, creativity, and results in the field of digital marketing, leveraging digital channels and technologies to achieve business objectives and drive growth.
Celebrates a female leader who has made significant contributions to the digital marketing industry, demonstrating exemplary leadership, innovation, and impact in driving digital transformation and success within their organization or the industry as a whole. This award is specifically curated under Elets' wider objectives for empowering women.
Acknowledges the leader of a marketing agency who has demonstrated exceptional leadership, vision, and strategic direction, driving growth, innovation, and client success within their agency.
Celebrates a male leader who has made significant contributions to the digital marketing industry, demonstrating exemplary leadership, innovation, and impact in driving digital transformation and success within their organization or the industry as a whole. This award is specifically curated under Elets' wider objectives for recognizing & celebrating talents.
Honors an individual who has demonstrated outstanding expertise, creativity, and results in the field of marketing, leveraging different media channels and technologies to achieve business objectives and drive growth.
Recognizes marketing campaigns that achieved exceptional results and impact despite limited financial resources, demonstrating creativity, efficiency, and strategic thinking.
Celebrates marketing campaigns that effectively leveraged festive seasons or occasions to connect with consumers, drive engagement, and enhance brand visibility through innovative and culturally relevant strategies.
Honors marketing campaigns that capitalizes on real-time events or cultural moments to deliver timely and relevant messages, engaging audiences and driving brand resonance through agile and creative marketing tactics.
Highlights marketing campaigns that seamlessly integrates influencer partnerships across multiple channels, leveraging the collective reach and authenticity of influencers to amplify brand messages and drive meaningful engagement with the target audience.
Acknowledges marketing campaigns that effectively utilized audio or video content to captivate audiences, convey brand messages, and evoke emotional connections, demonstrating creativity, storytelling prowess, and visual/audio production excellence.
Recognizes the marketing campaigns that demonstrated groundbreaking creativity, originality, and forward-thinking in its approach, pushed boundaries and set new standards for innovation in marketing practices.
Celebrates the marketing campaigns that delivered tangible and significant results, drove measurable impacts on brand awareness, engagement, sales, or other key performance indicators, effectively achieving its marketing objectives.
Highlights the marketing campaigns that effectively resonated with regional audience, leveraged local culture, language, and preferences, & demonstrated a deep understanding of regional nuances for delivering content that connected authentically with the target demographic.
Honors the marketing campaign that successfully fostered meaningful interactions and relationships between the brand and its audience, drove engagement, loyalty, and brand advocacy through immersive experiences and interactive content.
Acknowledges the marketing campaigns that has demonstrated the highest return on investment (ROI), delivered exceptional value and results relative to the resources invested, effectively maximizing marketing spend and driving business growth.
Recognizes the marketing campaign that leveraged influencer partnerships to create contagious and shareable content, resulting in widespread organic reach, engagement, and virality across social media platforms.
Celebrates the marketing campaigns that effectively utilized celebrity endorsements or collaborations to amplify brand messages, enhance credibility, and resonate with the target audience, leveraging the influence and appeal of celebrities to drive campaign success.
Honors the marketing campaigns that leveraged influencer or celebrity partnerships to raise awareness and drive positive social impact through corporate social responsibility (CSR) initiatives, effectively leveraging star power to support meaningful causes and drive change.
Recognizes the marketing campaigns that demonstrated exceptional creativity and originality in execution of influencer marketing strategies, effectively leveraging influencers to create engaging and memorable content that resonated with the target audience.
Highlights the marketing campaigns that effectively raised awareness and drove support for a social or environmental causes, leveraged the brand's platform and resources to drive meaningful change and inspire action among consumers.
Acknowledges the marketing campaigns that effectively utilized short-form video platforms such as TikTok or instagram Reels to create engaging and shareable content that resonated with the target audience, capturing attention and driving brand awareness.
Celebrates marketing campaigns that effectively leveraged YouTube's platform and features to create compelling video content, reach a wide audience, and drive engagement, effectively utilizing YouTube as a key component of the marketing strategy.
Honors the marketing campaigns that effectively utilized Facebook's platform and features to engage and connect with the target audience, leveraging innovative ad formats, targeting capabilities, and community engagement strategies to achieve marketing objectives.
Recognizes the marketing campaigns that effectively utilized instagram's visual-centric platform to captivate audiences, tell compelling brand stories, and drive engagement, leveraging features such as Stories, Reels, and IGTV to connect authentically with users.
Highlights the marketing campaigns that effectively utilized Twitter's real-time nature and conversational platform to spark engagement, drive conversations, and amplify brand messages, leveraging trending topics and hashtags to connect with the target audience.
Acknowledges the marketing campaigns that effectively leveraged podcast's as a medium to reach and engage with the target audience, delivered compelling audio content that educated, entertained, and resonated with listeners, effectively integrating brand messages into the podcast format.
Celebrates the marketing campaigns that effectively utilized television advertising to reach a mass audience, drive brand awareness, and convey brand messages effectively through creative storytelling and compelling visuals.
Honors the marketing campaigns that effectively utilized radio advertising to reach and engage with the target audience, leveraged the power of audio storytelling and creative messaging to drive brand recall and connected with listeners on a personal level.
Recognizes the marketing campaigns that effectively utilized print media such as newspapers, magazines, or direct mail to convey brand messages, capture attention, and drive engagement, demonstrating creativity, relevance, and effectiveness in print advertising.
Highlights the marketing campaigns that effectively integrated multiple channels and touchpoints to deliver a seamless and cohesive brand experience across online and offline platforms, maximized reach, engagement, and conversions through omnichannel strategies.
Honors the marketing campaigns that effectively leveraged public relations strategies and tactics to generate positive media coverage, enhance brand visibility, and manage reputation, effectively utilizing PR to achieve marketing and communication objectives.
Celebrates the marketing campaigns that effectively leveraged sports or eSports partnerships and activations to connect with fans, drive engagement, and enhance brand affinity through sponsorships, events, and digital integrations.
Recognizes the marketing campaigns that effectively targeted and resonated with specific regional audiences, leveraging local insights, culture, and preferences to deliver tailored messaging and experiences that connected authentically with the target demographic.
Honors the marketing campaigns that effectively utilized display advertising to capture attention, drive brand awareness, and drive conversions through visually compelling creatives and targeted placements across websites and digital platforms.
Celebrates the marketing campaigns that demonstrated excellence in digital marketing strategies and tactics, leveraging online channels such as search, display, social media, and email & achieved marketing objectives and drive business results.
Recognizes the marketing campaigns that effectively utilized email marketing to deliver personalized, relevant, and engaging content to subscribers, driving engagement, conversions, and customer loyalty through targeted email campaigns.
Highlights the marketing campaigns that effectively utilized social media platforms to engage with the target audience, drive brand awareness, and foster community engagement through compelling content, creative campaigns, and strategic messaging.
Recognises the marketing campaigns that effectively utilized augmented reality (AR) or virtual reality (VR) technology to create immersive brand experiences, engaging audiences in interactive and memorable ways through innovative AR/VR applications.
Celebrates the marketing campaigns that effectively utilized mobile marketing strategies to generate high-quality leads, leveraging mobile channels such as SMS, mobile apps, and mobile-optimized websites to drive conversions and customer acquisition.
Recognizes the marketing campaigns that effectively integrated mobile game as part of its marketing strategy, leveraged gamification to engage audiences, drive brand awareness, and achieve marketing objectives through interactive and entertaining gameplay experiences.
Honors the marketing campaign that effectively utilized messaging apps such as WhatsApp, Messenger, or WeChat to engage with consumers, deliver personalized communications, and drove conversions through conversational marketing strategies.
Highlights the marketing campaign that demonstrated strategic thinking, creativity, and effectiveness in its public relations efforts, leveraged PR tactics to achieve specific business goals, enhance brand reputation, and drive positive media coverage.
Acknowledges the marketing campaign that effectively leveraged mobile devices as a primary channel for content distribution and consumption, delivering valuable and engaging content experiences optimized for mobile users.
Recognizing outstanding content marketing campaign developed and executed internally by a brand or organization, showcasing creativity, strategic thinking, and effectiveness in content creation and distribution to achieve marketing objectives.
Dushyant Mishra
+91 9560050693
dushyant@elets.in
Muskan Jaiswal
+91 7856932412
muskan.jaiswal@elets.co.in
Sakshi Raj
+91 9650101649
sakshi.raj@elets.in